Ladara The Feature-Rich Marketplace for UMKM
- Category E-commerce Development, Paid Advertisement, Search Engine Optimization
- Client Ladara Indonesia
- Start Date October 2020
- Handover December 2021
About Ladara
Ladara is a marketplace company provides a variety of household and other products at affordable prices, with quality and provides convenience for its users. The establishment of a company of this size was inseparable from struggle, initial vision and mission and strong determination.
Ladara started from the Gebyar Karya Pertiwi exhibition in 2018. From that event, the general chairman of Dharma Pertiwi had the idea to build a marketplace that encourages the community and market for SMEs or small and medium-sized businesses owned by TNI families and the Indonesian people.
Ladara is the only marketplace that sells TNI attribute needs. This certainly helps TNI families to be able to meet their needs more easily and practically. This is also a concrete step in the Dekranas program, which is to reach a bigger and wider market so that the general public can feel the benefits. Ladara also helps foster a sense of pride in Indonesian-made products and revive the independent economy of the Indonesian people.
- + E-commerce Development
- + Paid Advertising
- + Search Engine Optimization
Challenge and Solution
As a prominent online marketplace, Ladara caters to a diverse audience, ranging from young individuals and parents to everyday consumers, small businesses, and even military families, all seeking various products and services. It's essential for Ladara to optimize its website for seamless performance while ensuring user satisfaction. Additionally, staying competitive in the crowded marketplace arena is crucial for attracting and retaining a growing user base. To address these challenges, Digital Center Indonesia steps in with a solution. We have developed a user-friendly and visually appealing Ladara marketplace with practical features. Moreover, our team has worked on enhancing the website's SEO-friendliness, ensuring that Ladara's chosen keywords rank on the first page and are easily discoverable by the market. To drive sales and increase visibility, KBNI actively manages Google ads and paid advertising, effectively boosting traffic and generating valuable leads for Ladara.
- Results 100K+ App Download since early 2021
- 450+ UMKM Seller Spread all over Indonesia
- 2,5K+ Organic Keywords ranked in Google
- 1st Position for several keywords in Google